about jive

Jive PR + Digital is North America’s top agency for consumer and immersive brands, proven by the award skins on the wall. Jive is dedicated to helping exceptional brands grow through PR, social, UGC and Influencer marketing. The coin of the realm is cultural relevance and Jive delivers through a highly skilled team with deep knowledge on making people care about your brand. At Jive storytelling is everything.

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The “3 R’s” of Jive PR + Digital

Reverse-engineered Agency Model

Using a fractional CMO approach, Jive aligns marketing strategies directly with your business goals. This bespoke approach optimizes each campaign for long-term growth and ROI by addressing your specific objectives.

Relevance through Cultural Integration

Jive keeps brands relevant by seamlessly integrating them into culturally significant moments. This approach really hits home with Gen Z and Millennials, cultivating a loyal, community-driven following.

Return on Other Brands’ Investments

With years of experience and rigorous A/B testing, Jive develops data-driven content strategies to maximize ROI and ensure clients benefit from proven, successful marketing tactics.

Our core values

Proactivity

We're always anticipating opportunities and challenges before they arise.

Passion

For our work and the positive impact we create.

Ownership

We treat our clients’ businesses as if they were our own.

Results

Ensuring we deliver the highest standards of quality and exceed industry benchmarks.

Jive Leadership Team

Lindsay Nahmiache

CEO

As an active investor and board member of startups and publicly traded companies, Lindsay knows what it takes to build a brand that can scale. From strategy to execution, Lindsay can quickly diagnose what a business needs (and what it doesn’t), giving you a fractional CMO, CEO and agency to support the execution all at once. She founded Jive in 2009 after working in the global entertainment industry and developing a self-described “obsession” with the power of storytelling. Lindsay’s vision is bringing this narrative approach to brands – whether a consumer brand or an immersive brand, it’s about finding messaging and marketing that resonates with people and evokes an emotional response to convert customers into raving fans and a loyal community base. As Lindsay says, “No one remembers what you say or do, they just remember how you make them feel.”

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Megan Balyk

Vice President

With 15 years of global digital marketing experience across three continents, Megan serves as Jive’s Vice President, leading PR and Digital strategy. She excels in developing data-driven omnichannel strategies that enhance brand relevance, create “obsessed” communities, and drive measurable ROI. She’s been featured as a cultural relevance expert in Business Insider, MSN, and Daily Mail UK providing valuable insights on how cultural trends intersect with business and marketing. Megan’s expertise spans scaling brands like Daiya, Activate and DSW, aligning marketing with business goals, building high-performing teams, and taking a fractional CMO approach that treats your business like it is Jive’s business. Prior to joining Jive in 2020, Megan spent a decade in Malaysia and South Africa scaling companies in the consumer and non-profit sectors. When she's not on a Zoom call, you can find Megan snowboarding, at the gym, or cooking something spicy!

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Jalila Singerff

Director of PR

With extensive experience spanning both in-house and agency roles for renowned global brands, Jalila combines strategic vision with boundless creativity elevating every project she takes on. A natural storyteller and results-driven leader, she thrives on crafting campaigns that capture attention and deliver measurable impact. Jalila's hands-on approach ensures no detail is overlooked from designing bold strategies to executing flawless media relations and navigating complex communications challenges. Her expertise drives results: securing over 10 billion impressions across campaigns, achieving coverage in top-tier outlets such as Forbes, Vogue, and The New York Times, and delivering a 200% increase in brand mentions for clients. Jalila is a master at building meaningful connections between brands and audiences by leveraging a deep understanding of cultural trends and media landscapes.

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Cayley Humphreys

Director or Influencers + Partnerships

Cayley brings a unique perspective to influencer marketing combining her experience on both sides of the industry with experience as a content creator and providing value as a marketer. Her creative vision and data-driven strategies deliver measurable results. For example, Cayley’s campaigns for brands like Daiya Foods, Activate Games, and DSW have driven over $100,000 in sales, sparked viral posts leading to media coverage, and successfully elevated brand awareness. Known for aligning marketing strategies with business objectives, Cayley seamlessly integrates brands into cultural moments while maximizing ROI. Her commitment to authentic partnerships has amplified brand impact and earned the “Influencer Campaign of the Year” award from the American Business Awards. Cayley’s work demonstrates that when strategy meets creativity, brands don’t stand out—they lead.

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"Partnering with Jive was a game-changer for our brand. Their exceptional team not only launched our TikTok account, but also implemented simple yet powerful strategies that creatively brought our brand to life. The influencer program they tailored for our objectives and innate understanding of digital trends and audiences allowed us to scale our reach and forge meaningful partnerships within the creator community. Jive is the go-to agency for any brand looking to make an impact in the digital world."

Daiya Foods

"Jive does it all. It’s rare to encounter a partner who has the combination of solid industry experience, a detail-oriented approach, and a cadence so collaborative that they have become an extension of our team. The cherry on top? Working with Jive is an absolute blast."

Meow Wolf

"Jive has been instrumental in our success on TikTok. The agency is efficient, thoughtful, and driven. Their keen eye for growing trends has contributed to almost 10x growth for our brand on the channel. I highly recommend working with them."

about jive

The “3 R’s” of Jive PR + Digital

Reverse-engineered Agency Model

Relevance through Cultural Integration

Return on Other Brands’ Investments

Listen to our founder