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Consumer Brands

Jive PR + Digital is a full-service digital marketing and public relations agency with a deep focus on consumer brands. From lifestyle and wellness to beauty and packaged goods, we help companies amplify their stories through strategic media coverage, UGC influencer activations, and creative digital campaigns all tailored to drive visibility and engagement.

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UGC + Influencers

At Jive PR + Digital, we offer expert User-Generated Content (UGC) and Influencer Marketing services tailored specifically for consumer brands. In today’s rapidly evolving digital landscape, leveraging the power of UGC and strategic influencer partnerships has become a game-changer for businesses looking to make a lasting impact.

We go beyond traditional advertising by tapping into the authentic experiences and opinions of your customers through UGC. We craft compelling strategies that foster a sense of community around your brand. Additionally, our influencer marketing approach expands your brand’s reach and engagement by collaborating with relevant influencers who have a genuine connection with your target market. 

Together, we develop creative content that seamlessly integrates your brand, leveraging their influence and trusted relationships to amplify your messaging, increase brand visibility, and drive qualified leads. We were able to generate a low cost per reach of $0.28 running influencer campaigns for brands like Unique Manuka Factor.

Hand-picked Creators

At Jive, we understand the unique challenges and opportunities in the consumer brand space. Our dedicated team combines data-driven insights with creative strategies to curate impactful UGC and influencer marketing campaigns. We focus on aligning your consumer brand’s objectives with the preferences and behaviors of your target audience, ensuring your campaigns drive measurable growth and success in the digital realm.
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@manukaasunday
Influencer-Example-@thenew-720
@thenew.knew
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@balancewithb
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@peanut.head

How it works

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We hand-select strategic brand partners to create content for your brand.

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We handle the partnership top to bottom from outreach to payment.

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We report campaign performance, share learnings and get RESULTS.

Social +TikTok

We specialize in helping consumer brands reach and convert new customers through Social Media and TikTok. In today’s ever-changing digital world, harnessing the power of social media can truly transform your business and reach new audiences.

We lean into the strengths of each platform and tap into the genuine experiences and opinions of your customers through relatable content, creating strategies that foster a strong sense of community around your brand. We develop captivating content that seamlessly integrates your brand, leveraging specialized content creators to amplify your message, boost brand visibility, and generate sales.

We helped brands like ‘I and love and you’ grow their following by 10x on TikTok through timely trending content that speaks to their target audience.

How it works

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We hand-select lifestyle content creators to partner with to generate dynamic video and images.

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We create weekly content than balances entertainment, offers value and builds awareness about your brand / product.

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We analyze content performance weekly, monthly and quarterly sharing learnings and recommendations to further optimize impact.

PR + Thought Leadership

Jive PR + Digital is a premier provider of exceptional public relations services for consumer brands. With a proven track record and a deep understanding of the ever-evolving consumer landscape, we are uniquely positioned to help brands effectively communicate their messages, connect with target audiences, and build lasting relationships. Our team of experienced PR professionals works closely with clients to develop comprehensive strategies that align with their brand’s values and objectives.


From brand launches and product campaigns to crisis management and influencer partnerships, we leverage our expertise and industry insights to craft compelling narratives and generate impactful media coverage. We pride ourselves on our creativity, agility, and dedication to delivering measurable results that drive brand awareness, engagement, and ultimately, business growth.

Press coverage highlights from top consumer media outlets like Forbes, CNN, Eater, and Bon Appétit where our clients have been featured.

FAQs

TikTok offers consumer brands a unique opportunity to engage with a young and highly active audience. Its creative and viral nature allows brands to showcase products, launch challenges or trends, and build a community of loyal brand advocates.
Consumer brands can excel on TikTok by creating entertaining, authentic, and visually appealing content. This can include product tutorials, behind-the-scenes glimpses, user-generated content, engaging challenges, and collaborations with TikTok influencers.
Effective audience engagement on TikTok involves understanding the platform’s trends, participating in challenges, responding to comments, and actively engaging with user-generated content. Building a genuine connection with your audience through authentic interactions is key.
Absolutely! Consumer brands can leverage TikTok’s e-commerce features, such as in-app shopping links or the “Shop Now” button, to drive traffic to their website or online store. Creating engaging content that highlights products and includes compelling calls-to-action can lead to conversions.
Social media marketing offers consumer brands a direct channel to connect with their target audience, increase brand awareness, foster customer loyalty, drive website traffic, generate leads, and receive valuable feedback. It also allows for targeted advertising and reaching a wider audience effectively.