Kast Media

Kast Media is a premium multi-channel podcast network and creator of award-winning podcasts.

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The Challenge

Jive was brought onboard to position Kast Media as a major, leading, and innovative podcast network that develops and produces podcast content, using its creative platform to entertain, inform, and inspire audiences.

The Solution

In an effort to increase brand awareness, secure media coverage, and build reputation for Kast Media, Jive pursued national media coverage in a variety of different verticals (entertainment, business, digital trade, tech, and more) while educating journalists about a company that is quickly evolving to become a key competitor in the podcast industry.

39

Pieces of

Coverage

684k

Views

874

Social

Engagements

630m

Total Audience Reach

The Result

Jive generated a total audience reach of 630 Million, securing brand awareness and recognition for Kast Media and its shows.

39 pieces of coverage secured across top-tier entertainment trade, business, digital, and consumer outlets including The Hollywood Reporter, Deadline, and Marketing Brew.